The Late Anchor's
Privacy Policy

Effective Date: October 16, 2025

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This Privacy Policy describes how The Late Anchor ("we," "us," or "our"), a local yard maintenance and property care service, collects, uses, and shares your information when you use our website, call our service lines (508-722-4200 or 617-297-2000), or otherwise interact with us.

1. Information We Collect

We collect information that identifies, relates to, describes, or is reasonably capable of being associated with you ("Personal Information").

A. Information You Provide Directly

When you request a service, contact us for an estimate, or sign up for services, you may provide us with the following Personal Information:

• Identifiers: Your full name, email address, physical address (for service location and billing), and phone number.

• Service Details: Information about your property, specific service needs (e.g., leaf volume, cleanup urgency), and scheduling preferences.

• Payment Information: If you pay us directly, we collect necessary payment details (though we primarily prefer check made out to "The Late Anchor").

B. Information We Collect Automatically

When you visit our website, we may collect information about your device and browsing activity:

• Usage Data: IP address, browser type, operating system, pages visited, time spent on pages, and referring website addresses.

• Cookies and Tracking Technologies: We use cookies and similar technologies (like Google Analytics, if enabled) to track activity on our site and hold certain information to improve your experience.

2. Use of Your Information

We use the information we collect for the following business purposes:

• Service Delivery: To schedule, coordinate, and perform the yard maintenance and property care services you requested.

• Communication: To contact you regarding estimates, scheduling, service confirmations, and follow-up on service quality.

• SMS Text Messaging: Your phone number is used for operational communications, including scheduling updates, on-the-way notifications, and billing reminders. You can opt-out of these SMS communications at any time by replying STOP.

• Improvement: To monitor and analyze trends, usage, and activities in connection with our services to improve functionality and service quality.

• Legal Compliance: To comply with legal and regulatory obligations.

3. Sharing Your Information

We will NOT sell, lease, rent or provide for any gain, your Personal Information to outside marketers or salespeople. We may disclose your information to the following parties:

• Third=Paarty Service Providers: We share information with trusted vendors who perform services on our behalf, such as banks, phone carriers, payment processors, email service providers, and website hosting providers. These providers are bound by confidentiality obligations.

• Legal Compliance and Protection: We may disclose your information if required to do so by law or in the good faith belief that such action is necessary to comply with a legal obligation, protect our rights or property, or prevent harm.

• Business Transfers: In the event of a merger, acquisition, or sale of assets, your Personal Information may be transferred to the new owner.

4. Data Security

We implement reasonable security measures designed to protect your Personal Information from unauthorized access, use, alteration, and disclosure. However, no data transmission over the Internet or storage system can be guaranteed to be 100% secure.

5. Your Rights

Depending on where you live, you may have the right to request access to, correction of, or deletion of the Personal Information we hold about you. To exercise these rights, please contact us using the information provided below.

6. Children's Privacy

Our services are not directed to individuals under the age of 16. We do not knowingly collect Personal Information from individuals under 16. If we become aware that a child under 16 has provided us with Personal Information, we will take steps to delete such information.

7. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. The "Effective Date" at the top of this policy indicates when the latest revisions were made. We encourage you to review this policy periodically.

8. Contact Us

If you have any questions or concerns about this Privacy Policy or our data practices,

please contact us at:

The Late Anchor

P.O. Box 217

North Dighton, MA 02764

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**LEGAL DISCLAIMER**

These policies are a framework based on the expectations for a standard customer/service provider relationship, and these eight items above are provided for informational purposes only. They do not constitute legal advice and should not be percieved as the law. I do not claim to be your counsel. You absolutely must obtain professional legal advice from a licensed provider who can ensure that your privacy needs are met and are compliant with all applicable local, state, and federal laws, including laws related to text messaging and consumer privacy. If you feel your needs are not met within the framework of this site our our philosophy on business, then we kindly should part ways here.

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Blessings.